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Case studies
See how customers use the Highlight platform for in-home product testing across the entire product lifecycle.
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Case StudyHow Simply Gum used Highlight to confidently expand beyond gumRead More
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Case StudyHow Aelia substantiated claims for go-to-market launchRead More
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Case StudyHow Papa Luc’s Provisions is claiming Haiti’s place at the CPG tableRead More
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Case StudyHow Maple Brothers is using consumer data to lay the groundwork for market launch successRead More
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Case StudyHow LOLA is listening to their consumers to create packaging that wins on-shelfRead More
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Case StudyHow Yolélé is bringing “super grain” fonio to the worldRead More
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Case StudyHow Eatiful Used Consumer Insights to Determine Product-Market Fit for US LaunchRead More
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Case StudyProduct Line Optimization for Postpartum Recovery ProductsRead More
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Case StudyRemoving Red Dye from a Leading Beverage BrandRead More
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Case StudyHow Hanes Built Wear Testing into their Product Innovation CycleRead More
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Case StudyUnderstanding Usage & Barriers of Coffee Machine PrototypeRead More
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Case StudyClaim Confidence and Honed Messaging for CloroxRead More
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Case StudyClaims Validation for Wile Perimenopause SupplementRead More
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Case StudyBloxSnacks Gets the Data They Need for Retailer Sell-inREAD MORE
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Case StudyTree Top Refines Retailer Strategy with HighlightREAD MORE
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Case StudyProduct Optimization Testing for Fable FoodREAD MORE
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Case StudyProduct & Line Optimization for King's HawaiianREAD MORE
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Case StudyLine Extension & Performance Testing for Bare HandsREAD MORE
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Case StudyAgile At Home Learning for Mondelēz x SnackFuturesREAD MORE
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Case StudyPre-Launch Testing for Journ BeautyREAD MORE
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Case StudyPerformance Testing for Pilot PensREAD MORE
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Case StudyAgile Sensory Testing for Cat Litter InnovationREAD MORE
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Case StudyProduct Optimization Testing for Freestyle SnacksREAD MORE
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Case StudyConcept Testing for Country LuauREAD MORE
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Case StudyInnovation Exploration for Hand SanitizerREAD MORE
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Case StudyMessaging Refinement and Website Optimization for Explorer Cold BrewREAD MORE
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