As the "better for you" space constantly expands and evolves, it's clear that opportunity abounds. But with so much potential white space, how do brands begin? 

Join "CPG sommelier" and entrepreneur Nate Rosen and Highlight founder and CEO Dana Kim as they discuss:

• The state of "better for you"
• The brands that are winning big
• The strategies necessary to go-to-market with a product that consumers love

Get more consumer data on BFY trends in this report.